Here’s a scary fact. By the end of 2013, there will be more mobile devices on Earth than people. In fact, the smartphone market is now larger than the PC market, with global figures in 2012 revealing smartphones outsold PCs for the first year ever.
Microsoft even predicts that mobile Internet use will surpass desktop use in 2014. That doesn’t mean the humble PC is dead, but it does mean the PC’s smaller screened cousin is finally securing its place in our hands, and hearts.
For developers and designers, that means it’s time to have a good think about responsive design and mobile-first builds, especially as mobile eCommerce starts to make an impact on the bottom line.