Happy Pexeto Day! Marketplace Author Sells $1,000,000 Worth of Items

by posted in Authors, Milestones, News
May 14
2013

pexeto-notes-singular

Congratulations to team Pexeto who have reached Power Elite status by selling an incredible one million dollars worth of items. Since joining ThemeForest in August 2009 they have amassed over 30,000 sales and 1,524 followers. And all of that achieved while working whenever and wherever they like, focussing their attention on projects that interest them. Well done!

Happy Pexeto Day!

We asked the duo behind Pexeto a few questions about the journey to the $1,000,000 milestone. Read on to find out the secret behind their success, what makes Pexeto special, and how it feels to reach a million dollars worth of sales!

Congratulations on becoming a Power Elite author! Can you tell us a little bit about yourselves and how you got here?

Thank you, it’s a great honour for us to get to the Power Elite level. Pexeto consists of two developers—one of us is the main designer and front-end developer, and the other one is a front-end and back-end developer.

pexeto-grey-background

Before we started creating themes on ThemeForest, we were studying Computer Science at university and working as a developer and designer for another company. We have always had the dream of setting up our own business and creating our own products, which would allow us to work on what we want, and realize our own ideas.

Initially, one of us started creating graphic designs on GraphicRiver. This was a very good experience in stock marketplaces, so after a while we decided to join our forces and start creating templates on ThemeForest. We decided to test the market as it was just starting to peak.

We both had some experience with WordPress, so it made sense to take the next step. Although we had never worked on joint projects before, it was very easy for us to start working together—luckily we made a good team.

How does it feel to have sold over $1,000,000 of items?

It is truly unbelievable! Everything happened so fast. We can still remember the days when we were refreshing the browser every minute and getting so excited when we got a single sale. It is an amazing feeling to know that there are so many people all over the world that use our themes.

What does this milestone mean for you both as an author and designer?

It means a lot to us. It was a tough decision to quit our daily jobs and start working full-time as authors on ThemeForest. It’s an incredible feeling to see that the risk we took and all the hard work we invested, eventually paid off.

We see this milestone as a confirmation that we made the right choice and that we should continue following this path.

How many hours do you spend on designs that you sell on the Envato Marketplaces?

It really depends on what we are working on. Sometimes, especially a few weeks before we release a new theme, we work about 15-17 hours per day. The rest of the time we try not to work more than 8-10 hours per day.

Generally, creating a WordPress theme takes us a few months. With every new theme we try to improve our existing framework and implement new functionalities.

Have you had any designs rejected and what did you do about it?

Yes, some of our items were initially rejected, especially in the beginning when we were new to ThemeForest. Nowadays we spend a lot of time—during the development of the theme and after the theme has been finished—performing multiple tests before releasing a theme.

We think it is very important not to get disappointed when an item gets rejected, but to look at it as an opportunity to create a better product. We value the reviewer’s suggestions and view them as a helpful tool in improving our themes.

What words of encouragement do you have to any budding authors who want to make it to the Power Elite level?

If you are really keen to become a Power Elite author, you need to look at it as a long-term job. You need to be persistent and willing to work hard. Take care of your customers. It’s very important to provide good customer support service and always listen to the customers’ feedback.

Also, when creating a theme (or another product), try to implement something that will differentiate it from the others. It may be the design style, or new functionality. With so many themes out there, it’s hard to create something unique. Invest a significant effort in doing so.

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What is your office space like?

We don’t have a standard office. Most of the time we work from home—we just have regular work desks in the living room. We also travel a lot, and work from different locations.

We like to think that our office is where our laptops are.

How do you get inspiration for your designs?

The inspiration usually comes from different sources, which are very often not web-related. Besides the usual web galleries, we also love package designs and print designs. Sometimes it is the functionality that comes first, and then we try to create a design that will suit it well.

We usually have at least two projects that we work on at the same time, and very often while working on one project we get ideas for the other one. We also get some of the ideas (mostly functionality-related) from our customers’ feedback.

What is the best thing about your job?

We love this job because it gives us the freedom to work on what we are passionate about, and realize our own ideas. Sometimes we spend months developing a new theme or creating functionality, and it is the most rewarding feeling to see our customers appreciating our products.

Another component of our job that we really enjoy is the flexible working hours and ability to work from home. It’s great to be able to work on what you like, whenever you like, and wherever you like!

If you could choose any space in the world and create a design for it, where would it be and what would you make?

There are many interesting ideas that we can think of, but if we have to choose one, that would be to design the floral carpet of the Grand Place Square in Brussels.

How do you keep motivated and inspired?

We don’t really need anything specific to motivate us—we love our job very much, and that’s the main thing that keeps us going.

And of course, Envato does a great job with the Elite program, which adds to our passion to get to the next level.

What is the hardest thing about your job?

The hardest part of the job is product support—both customer support and after-release maintenance of the product. We provide customer support to our theme users, and try to help them with any inquiries they have, which takes a significant amount of time. Fortunately we have two great support members that help us with all of this work, and we can dedicate more time to updating our themes or creating new ones.

In addition, maintaining the themes after release can sometimes be difficult. We always have to ensure that our themes are compatible with the latest WordPress release, third-party code, and all major browsers and devices, which often requires a large portion of our time, and lots of additional work.

Is there anything else you would like to add or say?

We would like to thank Envato for giving us the opportunity to be a part of this community and for everything the Envato team does for us, the authors. Our lives have changed significantly since we became authors on ThemeForest, and we are very appreciative of all the efforts everyone puts in to improve and develop this Marketplace.

Also, we would like to thank all of our customers for choosing our themes, and for their support.

by
An Aussie editor, writer, musician, dad and computer geek. Follow me on Twitter or Google.
  1. Juan David on the 15th May

    Congratulations, like you motivates us to continue!

    • 123go on the 15th May

      Congratulations,
      it seems the WP-Boom sells !
      just 20.000 deals by the first five rating sells !!!

      … and there are many hundert millions WP-installations,
      who did not know, that they would also need your offers here !!!!

      should I need some of the “mummy’s little helpers”
      OR
      some of the”daddy’s big-once”
      TO STARTUP to the moon-mars / money-married ???

      ?

  2. Liam Dang on the 15th May

    Congratulations, I love your designs, Pexeto

    • SP on the 15th May

      hay what is your mail id or what is your profile name on graphicriver

  3. MetCreative on the 15th May

    Congratulations! Also, this kind of interviews always been a motivation for everyone.

  4. jozoor on the 15th May

    Congratulations :)

  5. spartangomez on the 15th May

    good job guys, glad to see you followed your passion and it paid off.

  6. fahmyzone on the 15th May

    wowww!! congrats for achievement!

  7. Decneo on the 15th May

    Congratulation!!!!! Have a nice day. :)

  8. MeGustaMusic on the 15th May

    Congratulations, you totally deserve it ! Great work!

  9. Sam on the 15th May

    This is truly inspirational. Great going you two!

  10. Australia on the 15th May

    Congrats from the 422 Australia Team. Magnificent effort

  11. Serasker on the 15th May

    congratulations…

  12. Djordje Pivnicki on the 15th May

    Hats off. Congrats!

  13. Fire fx on the 15th May

    Hi
    sir /mam

    Congratulations…….,You are my inspiration

    Good
    Thank you

    Fire fx

  14. PressLayer.com on the 15th May

    Congrats! Pexeto

  15. Labpixel on the 15th May

    wow!! really impressive!
    Congratulations on this great achievement :D
    good luck!!

  16. Beginners Luck on the 15th May

    I am sooo happy for you! Your support is the BEST and your products are top, top notch. Great work! :)

  17. pixelgeeklab on the 15th May

    Congratulation!!!!!

  18. jona on the 15th May

    Congratulation!!!
    I’m definitely looking forward to become a Power Elite author myself!
    Congratulation again ;)

  19. themeton on the 15th May

    Congrats!!!

  20. Eiad on the 15th May

    Congratulations more will be coming insha’Allah

  21. kopasoft on the 15th May

    WOW, Congrats!

  22. ivios on the 15th May

    congrats!!!! thats awesome

  23. playdesign on the 15th May

    Congrats!!!

  24. DesignMonstr on the 15th May

    Congrats guys!

  25. Softwebmedia on the 15th May

    Congratulations!!!

  26. Ronin54 on the 15th May

    Congrats mate!…well done =)

  27. themeblade on the 15th May

    Just say

    Woo !

  28. candeed on the 15th May

    “..we love this job because it gives us the freedom to work on what we are passionate about, and realize our own ideas…”

    :)

    Very inspiring! Congratulation, Pexeto…

  29. Damien on the 15th May

    Great achievement guys – well done!

  30. newkarir on the 15th May

    Congratulation….
    Good Luck

  31. Gokul on the 15th May

    Congratulations! :)

  32. arimanodo on the 15th May

    Congratulation, Pexeto…
    good luck!

  33. Muhammad Haris on the 15th May

    Big congratulations to both you! An incredible achievement indeed.

  34. Dhaval on the 15th May

    God job Pexeto..Keep it more and more.

  35. Jac on the 15th May

    Congratulations!

  36. bolpent on the 15th May

    Wow…
    Congrats..!!

  37. as_moderateur on the 15th May

    Congratulations !

  38. Syafiq Zaimi on the 15th May

    congratulations!

  39. Bharath on the 15th May

    Congrats Pexeto! Like your work, keep on rocking.

  40. Artem Grebentshicov "Graal" on the 15th May

    Congratulations! Very good job!

  41. Michael Lee on the 15th May

    Congratulation on this great achievement!

  42. Misel D. on the 15th May

    Congrats Pexeto, well deserved!

  43. John on the 15th May

    Great work Pexeto, I decided to try my luck also on themeforest :)

  44. Parv on the 15th May

    Congratulations.

  45. rod on the 15th May

    Wow !! Great work congratulations…

  46. dileep on the 15th May

    Congratulations pexeto!

  47. Naresh on the 15th May

    Congratulations Pexeto! :)

  48. Twisterium on the 15th May

    I’m glad for you! Congrats Pexeto!!

  49. GoodLayers on the 15th May

    Congratulations! :)

  50. Graphicon on the 15th May

    congrats Pexeto….. :)

  51. Istomin-Stroganov on the 15th May

    Congratulation!!!

  52. Web Pentagon on the 15th May

    I’m glad for you! Congrats Pexeto!!

  53. VMel on the 15th May

    Bought their themes and the support is great!

  54. Sremac on the 15th May

    Congratulations :)

  55. Alexander on the 15th May

    Great Author! Congratulations :)

  56. SeventhQueen on the 15th May

    Congratulations Pexeto! We also started like you as a team of two and this is so great!

    Keep up the good work!

  57. PauLovets on the 15th May

    Congratulations on your good luck!

  58. BOOITALIA on the 15th May

    Congratulation :)

  59. ARSIUS on the 15th May

    Congratulation!!!!!

  60. max on the 15th May

    congrats Pexeto,best regards

  61. Wins on the 15th May

    Very Interesting and inspired Dear ,Very very Congrats!!!!!

  62. redWORX :: Creative Media on the 15th May

    Congratulations to this great success! Wish you lot of luck in the future!

  63. behzad on the 15th May

    Congratulations!

  64. Avinash Kumar Singh on the 15th May

    Congratulations…..Rocking Work

  65. ardianmusliu on the 15th May

    Congratulations! :-)

  66. crivion on the 15th May

    It’s funny to find out “refreshing the browser every minute and getting so excited when we got a single sale” applies to me as well.

  67. crew55design on the 15th May

    Congratulation Pixeto…

  68. Mindaugas on the 15th May

    Pexeto – the best one!

  69. Remi on the 15th May

    Congrats, that’s a huge step!

  70. Volkan Kutlubay on the 15th May

    Congratulations! You are a great Inspiration!

  71. Metrothemes on the 15th May

    Congratulations !!!! :)

  72. razailarbi on the 15th May

    Congratulation!!!!! nice & great work, i like it.

  73. Rony on the 15th May

    Congratulations Buddy! :)

  74. alexlasek on the 15th May

    Congratulations! well deserved !!

  75. Marcellino Bommezijn on the 15th May

    Pretty cool! Congratulations!

  76. rakesh kumar on the 15th May

    Congratulations my dear, keep it up. Your work always inspire me to do something very special.

  77. WorldMusic on the 15th May

    Congratulation guys!!!
    Nice work!

  78. Solidbeats on the 15th May

    Congrats! :D

  79. alestemple on the 15th May

    Congratulations Pexeto!

  80. TeslaThemes on the 15th May

    Great achievement, +1 follow from us. All your passion and hard work is confirmed by this result. Regards!

  81. Omar Waleed on the 15th May

    Congratulations!!!

  82. MSFX on the 15th May

    beautiful work, congrats :)

  83. arifur rahman on the 15th May

    great achievement, congratulation :)

  84. Mampel on the 15th May

    Congratulation

  85. Eugenio on the 15th May

    Enhorabuena!!!! o congratulation :) !!
    De parte de todo el equipo de Svcid

  86. capitalH on the 15th May

    Congrats to both of you. It’s because of people like you that keep our hopes up and try even more.

  87. Milena on the 15th May

    Congratulations! Keep up with good work!

  88. flashmaniac on the 15th May

    Congratulations! Well done!

  89. Kontramax on the 15th May

    Awesome, huge congratulations! 8)

  90. Medartimus on the 15th May

    Really impressive!
    Congratulations and good luck!!

  91. Designare on the 15th May

    Congratulations! :D

  92. deadro on the 15th May

    Congratulations! Ago I bought your two themes. I am very pleased with them, especially DANDELION is timeless and everyone likes. I wish you many success in further development.

  93. moda-records on the 15th May

    Congrats!Ya happy for you.

  94. Liviu Cerchez on the 15th May

    Respect!

  95. harmonikas996 on the 15th May

    Congrats man! Deserved! :)

  96. Fiddy on the 15th May

    Congratz guys :)

  97. sumedh on the 15th May

    congrats …. :-)great achievement

  98. differentguy94 on the 15th May

    It’s very nice, congratulations
    Best regards from Saudi Arebia

  99. djjeep on the 15th May

    Congratulation!!!!! Have a nice day. And hope yours next level will be soon! 8) Good luck!

  100. egotype on the 15th May

    Congrats Dude…great job. :)

  101. tarik nachat on the 15th May

    Congratulations

  102. YourServant on the 15th May

    Congratulations!

  103. ideaofart on the 15th May

    Congrats Pexeto! Happy Pexeto Day!! :)

  104. Javier on the 15th May

    Congrats!!!… Happy Pexeto Day!

  105. Dotnpix on the 15th May

    Congratulation mate… :)

  106. vanmon on the 15th May

    Cool.more power to your elbow.

  107. Alex_rich on the 15th May

    Congratulations guys!

  108. iobe on the 15th May

    Congratulation buddy… i hope i have sales like yours sometimes

  109. motionweeknight on the 15th May

    Amazing and a great inspiration:) Congrats!

  110. Ahmed Tawfek on the 15th May

    Congratulations :)

  111. Basz on the 15th May

    You making Great Job, guys! Congrats!

  112. mitdralla on the 15th May

    Congrats! Keep up the fantastic work!

  113. Yann on the 15th May

    Congratulations Team Pexeto!!! Keep up the good work

  114. Miguel on the 15th May

    Congratulations!!! :)

  115. Salmaan Aslam on the 15th May

    Congratulations, this is indeed a great achievement.

    I hope you scale it up by adding in my employees and provide better support like Avada theme maker did.

  116. Popcorn Design on the 15th May

    I use some of your themes and they are fantastically well made and professional, congratulations on the milestone, very inspiring for the rest of us!

  117. Thilak on the 15th May

    Wow.Great… Congrats to Pexeto.
    And thanks to Envato for provididing ,perfect platform and quality traffic that make it happen!

  118. Josh on the 15th May

    WOW. Another power! Congrats!

  119. Karim on the 15th May

    welldone guys

  120. Sargatal on the 15th May

    Congratulations and happy for you guys. You are doing great job, this is the way!

  121. Earn Tricks on the 15th May

    Congratulations…. Happy Pexeto Day!! :)

  122. Gadget Original on the 15th May

    Congratulations!! Congrats for achievement!

  123. Niamul on the 15th May

    Congrats man :). Really all about your hard work.

  124. Ionut Irimia on the 15th May

    Congratulations to Pexeto!!!

  125. Jonas on the 15th May

    Congratulations!

  126. SD on the 15th May

    Congratulations

  127. illych on the 15th May

    Congratulations guys! +5!

  128. ahav on the 15th May

    congratulations guys, thumbs up!

  129. tamiq on the 15th May

    Congrats, pexeto! To the next $1,000,000 sales!

  130. EffectiveLab on the 15th May

    congratulations! :)

  131. Jimmy Teo on the 15th May

    Congratulations guys!

  132. Cocoacart on the 15th May

    Wow !!! Congratulations and keep on !

  133. Faton on the 15th May

    Well done guys :)

  134. ThemeForest on the 15th May

    Really nice job, it’s such a amazing amount of sells ! Great work, all the best for the future ;)

  135. Andy on the 15th May

    It is amazing when you look at different industries that the web has created. 10 years ago this $1m wouldn’t have happened!

    Congrats & good luck for the future :)

    I think Envato need a pat on the back on these special occasion

  136. allkhanan on the 15th May

    Congrats !!!!

  137. Ciprian Gherghescu on the 15th May

    Keep up the good work!

  138. Gunduz on the 15th May

    It’s amazing! Respect & congrats, guys!

  139. Richard on the 15th May

    Congrats. Wish you all the best!

  140. John on the 15th May

    Parabêns equipe pexeto. Continue assim ;)

  141. Mysore on the 15th May

    Excellent guys bro!
    Keep rocking with excellent themes, Good work pays off!

  142. James Fletcher on the 15th May

    Congrats there!

  143. Vasily on the 15th May

    Cool guy!!! Let`s make second million with your reat jobs)))

  144. Venza Studio on the 15th May

    Congratulaaaaaaaaaaaaaaaaation :)

  145. Rene Merino on the 15th May

    Congrats, keep up the good work! :)

  146. Dario_DE on the 15th May

    Excellent congrats! One thing I am wondering. Is your secret of success your 25 hours day. And to be honest I am little bit jealous that you have one hour more than the rest of the world.
    When working 15-17 hours a day and 8-10 hours spare time this is a freaking crazy 25h day hahaha…!
    Go on and take care cause having one hour more per day might shorten your life…

  147. WebDesign on the 15th May

    Congratulations Guys.

  148. Noman Gulzar on the 15th May

    Great! congratulations!

  149. Faith on the 15th May

    Congrats! The first three themes I bought were Pexeto themes — they were lovely and made it easy to get started even though I was a total WordPress newbie at the time!

  150. Chirag Jain on the 15th May

    Congrats to both of you. You guys are a great source of motivation/inspiration for a fresh author like me. Keep rocking guys.

  151. WmMariupol on the 15th May

    Congrats to both of you. You guys are a great source of motivation/inspiration for a fresh author like me. Keep rocking guys.

  152. Katie on the 15th May

    Hard work pays off! Great news Congrats!

  153. Rich on the 15th May

    Unarguably astounding. Well done to both of you.
    Keep up the good work.

  154. GhostArt on the 15th May

    Congratulations!! We are waiting for your second million! ;)
    BRAVO!

  155. Sepatu on the 16th May

    Very inspiring and Congratulation to pexeto. :D

  156. Responsive WP Themes on the 16th May

    Congratulations :)

  157. Pexeto on the 16th May

    We just wanted to say thank you all for your comments and your so kind words! You guys are so supportive, we really appreciate it :)
    Wishing all the best to everyone!

  158. Jacobus on the 16th May

    Congratulations! What a success! And interesting to see that you also get a lot of inspiration through other sources.

  159. Camila Aiden on the 16th May

    Really motivating.Congrats to the author and Thanks to the Envato team

  160. iGalaxytheme on the 18th May

    Congratulations. Pexeto :-) GoodLuck for your works! Have a nice day.

  161. Helen Souness on the 21st May

    Amazing work, congratulations Pexeto

    Really happy you hit this milestone and that you are enjoying your lives as authors!

    Here’s to the $2 million mark!

    Helen :-)

  162. Chevy on the 7th December

    I am so motivated by this article , it funny how other people success motivates me and it continue to drive.Congrats man!. and i am sure you open an incentive route for many

  163. Candy on the 27th May

    Very inspiring story, Congrats on your success! , 1 million $ is a lot of money and your did it!, this is so motivated

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